Sun. Dec 22nd, 2024

Marketing firms are flocking to TikTok for advertising

Marketing firms are flocking to TikTok for advertising

CNBC's Julia Boorstin joins 'The Exchange' to discuss the Cannes Lions International Festival of Creativity, opportunities for marketing firms to utilize TikTok, and regulatory threats facing TikTok. Boorstin speaks with Blake Chandlee, TikTok's president of global business solutions.

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