Fri. Apr 12th, 2024
Travel & Tourism Marketing 101 | Best Practices for Travel Advertising

Take your travel brand to the next level these best practices from Coegi's travel marketing expert, Thomas O'Malley!

What digital channels will make the most impact for your travel/tourism brand?

It depends on your goal.

CTV is an excellent channel growing rapidly with travel brands if your goal is awareness.

Lead generation ads on Facebook are phenomenal for driving leads and filling your CRM database.

Other growing channels you shouldn't ignore are digital out of home and influencer marketing.

Understand the customer journey and guide it using your omnichannel advertising strategy.

Use seasonality to your advantage to maximize your marketing ROI.

For more, access our complete free guide to Travel and Tourism Digital Marketing here: https://coegipartners.com/travel-and-tourism-marketing-the-digital-guide/

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